Legal
Privacy Policy
Effective: May 12, 2026. Last updated: May 12, 2026.
Throughline is operated by Tanner Hanks, an individual doing business as Throughline ("Throughline", "we", "us", "our"). Throughline is one of several brands operated by Tanner Hanks. This Privacy Policy explains what information we collect when you use Throughline (throughline.life), how we use it, and the choices you have.
Information We Collect
When you use Throughline, we collect:
- Account information. Your email address and any name or display details you provide when you create an account.
- Assessment responses. Your answers to the assessment questions and the results we generate from them (scores, archetype, 90-day focus).
- Usage information. Standard technical information about how you interact with the site, including device type, browser, IP address, referral source, and time spent on pages.
- Payment information. If you purchase a paid report, our payment processor collects card details. We do not store full card numbers on our servers.
- Communications. Any messages you send us through the site, email, or support channels.
How We Use Your Information
We use the information we collect to:
- Deliver your assessment, generate your report, and provide your account.
- Operate, maintain, and improve the Throughline service.
- Develop new products, features, models, and tools across the brands operated by Tanner Hanks.
- Train, validate, and improve the scoring models that power Throughline and related assessments.
- Communicate with you about your account, your report, and updates to the service.
- Conduct research, analytics, and product development, including across the brands operated by Tanner Hanks.
- Comply with legal obligations, enforce our Terms of Service, and protect the rights, safety, and property of Throughline, our users, and others.
Use Across the Brands Tanner Hanks Operates
Throughline is one of several brands operated by Tanner Hanks personally as a sole proprietor. We may use aggregated, anonymized, and individual response data internally across these brands to:
- Improve our products and develop new ones.
- Train and refine assessment models.
- Inform research and content across the brands.
- Build tools and services that benefit users across the brands.
We do not sell your personal information to third parties for their own marketing purposes. We do use data internally across the brands operated by Tanner Hanks.
How We Share Information
We share information with:
- Service providers who help us operate the site (hosting, payment processing, email, analytics).
- Other brands operated by Tanner Hanks as described above.
- Legal and safety reasons when required by law, subpoena, or to protect the rights and safety of our users and our business.
- Business transfers in the event of a sale, merger, or transfer of assets.
Your Choices
- Access and download. You can view and download your report at any time from your account.
- Deletion. You can delete your account and the personal information associated with it by emailing support@throughline.life. We will delete your account and your personally identifiable information within 30 days. Aggregated and anonymized data derived from your responses may be retained and used for the purposes described above.
- Communications. You can unsubscribe from non-essential emails through the link in any email we send.
- Cookies. You can disable cookies in your browser settings. Some features of the site may not work without them.
Data Subject Rights
If you are a resident of California, Colorado, Connecticut, Texas, Virginia, the European Union, the United Kingdom, or another jurisdiction with data subject rights laws, you may have the right to:
- Request a copy of the personal information we hold about you.
- Request correction of inaccurate information.
- Request deletion of your information.
- Object to or restrict certain processing.
- Withdraw consent where processing is based on consent.
To exercise these rights, email support@throughline.life with the subject line "Data Request." We will respond within the timeframe required by applicable law.
Security
We use reasonable technical and organizational measures to protect your information. No system is perfectly secure. If we become aware of a breach that affects your personal information, we will notify you as required by law.
Children
Throughline is not intended for users under 18. We do not knowingly collect information from anyone under 18. If you believe a minor has provided us with information, email support@throughline.life and we will delete it.
International Users
Throughline is operated from the United States. If you use the service from outside the U.S., your information will be transferred to and processed in the U.S.
Changes to This Policy
We may update this Privacy Policy from time to time. If we make material changes, we will notify you by email or by posting a notice on the site. The "Last updated" date at the top of this policy reflects the most recent revision.
Contact
Questions about this policy? Email support@throughline.life.
Tanner Hanks, doing business as Throughline
Holly Springs, NC